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B2B Soft has spent over five years researching carrier direct/indirect retail operations. Unlike independent dealers, carriers have much broader range of needs. Carriers are only interested in dealers that can successfully represent them in their geographical areas. The customer shopping experience, customer service and overall customer satisfaction are some of the key elements carriers strive to improve in their direct/indirect retail operations.

  • How can I reduce churn?
  • How can I decrease the number of 611 calls?
  • How can I increase the number of features sold with each service plan?
  • How can I increase ARPU?
  • How can I lower COA?
are some of the questions a carrier faces on daily basis.

While building the Wireless Standard family of products, B2B Soft took on the tall task of assisting carriers in building a more efficient retail operation. By building a solution that offers real time coast to coast connectivity, customer service utilities, seamless integration with carrier activations sites to streamline the POS process, CRM utilities, inventory control, training and education materials and more, B2B Soft enables wireless dealers to successfully answer their most pressing questions.

B2B Soft is a firm believer that the carrier's main office will greatly benefit from having real time connectivity with the indirect retail channel in the areas of product management, purchasing/RMA, commissions handling, customer service tools, education and training, communication tools and analytical report generation.

By putting the Wireless Standard POS in indirect retail channel doors, the carrier can ensure that all dealers maintain necessary business operations, and that all dealers follow the same procedures and policies. The dealer channel is serviced by one company which assures superior product quality, scalability and dealer support. The carrier data is also maintained in a secure environment. Furthermore, by integrating Wireless Standard POS into all carrier enterprise level applications, the carrier can finally achieve business automation, real time control of an indirect retail channel nationwide, increased productivity and improved customer service at each retail location.
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